Long TailllllllllL

Organizations can use information/statistics they receive on recommendation lists/posts. Just as that one novel about climbing (or the like) blew up once another one similar to it blew up first, and the one that didn’t sell right away ended up selling more then the one being marketed. It’s all about word of mouth. I’d believe a recommendation from another shopper with similar interest than I would the ad or commercial of a product. Organizations, lets say, Amazon can take which products are being bought most by way of consumer recommendations THEN implement them into their marketing strategies. Better yet, they end their marketing strategies and focus mainly on what other customers say and how that influences sales. Instead of promoting a new paperback from Random House on the right column of a web page, there could be customer thoughts and what else they bought when buying that one particular book. Organizations don’t have to sit around and try and figure out the thoughts or mental state their consumers go through, because they are openly sharing what they think. Organizations can take a step back and let the consumers do the marketing for them. What organizations can then focus on is which products the consumer will then buy from the reviews/other items bought. There is probably a way to determine the numbers for when and how many and for how long customers listen to each other and/or are shopping only from what other customers have said or bought already. Thus, it is all word of mouth.